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The Ultimate Guide to Content Planning [Free Template] Content Marketing | Marketing Industry The author's views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. This article was originally published on September 4, 2012, and was updated and refreshed on November 6, 2023. You’ve spent…

What GPT Means for Structured Data – Whiteboard Friday Whiteboard Friday | Marketing Industry The author's views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz.   Click on the whiteboard image above to open a high resolution version in a new tab! Howdy, Moz…

How to Drive Traffic in Google Discover: The Ultimate Guide Search Engines | Marketing Industry The author's views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. Introduction to Google Discover Google Discover is a queryless search product launched by Google in 2018, meaning that…

How Google Changes Your Searches (A Study of 10,000 Queries) Search Engines | Keyword Research A recent Wired article (since removed) made the controversial claim that Google was replacing broad product category searches with results for specific brands. Specifically, the article cited a search for “kids clothing” being replaced with results for the brand “Nikolai…

How to Incorporate AI Chat and Software into Your SEO Workflow Marketing Industry | Content Marketing The author's views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. AI has been slowly weaving its way into the SEO industry for years, with search engines using…